Hallie Sam


Outsourcing WordPress Maintenance: The Pros and Why It Matters

Business owners often feel like there aren’t enough hours in the day. It might be hard to find time to manage your website between managing workers, operations, and industry trends. The online face of your business, your website, is crucial to its success. If you’re dealing with WordPress maintenance, outsourcing can change everything.

Outsourcing WordPress maintenance can save you time and improve website security and functionality. A competent WordPress maintenance service can keep your website updated, safe, and functioning properly. Outsourcing also reduces data breaches and costly downtime.

Expert maintenance by experts.

Outsourcing WordPress maintenance to WordPress Support Services offers the benefit of competent professional maintenance. WordPress support plans commit your website to a team of qualified professionals who assure its proper operation. They may fix technical difficulties and update your website to keep it functioning smoothly. Expert maintenance gives you peace of mind that your website will be well-maintained and issues resolved quickly. This lets you concentrate on your business rather than your website’s technicalities. Because it prevents costly emergency services, outsourcing maintenance can save money over time. Expert WordPress maintenance is crucial, and outsourcing it can help keep your website up-to-date and running smoothly.

Use your time.

Saving time by outsourcing WordPress maintenance can benefit your business. WordPress support lets you focus on other business matters. In outsourcing website maintenance, you can relax knowing specialists are handling it. They handle updates, backups, security checks, and more. You won’t have to master website maintenance technicalities or spend hours debugging. This is where WordPress support plans help. There are several maintenance services at varying prices, so you may choose one that meets your demands and budget. The correct WordPress support plan lets you focus on business growth and save time.

Secure your website.

Keeping your website secure is essential to your online visibility. With more cyberattacks, it’s crucial to secure your website. Hire a trustworthy WordPress support provider to handle WordPress maintenance. Most WordPress support plans include security checks and upgrades to secure your website. WordPress support providers also use the newest security techniques to protect your data and prevent unauthorised access. Take advantage of their experience to relax and expand your business while your website is in good hands.

Outsourcing WordPress maintenance is a smart move for any business or individual who wants to focus on their core activities without worrying about website glitches or security breaches. By hiring a professional team, you’ll have access to the latest tools and technologies, as well as expert advice on how to optimize your site’s performance and user experience. Plus, you’ll save time and money in the long run, as you won’t have to hire an in-house team or spend hours learning the ins and outs of WordPress maintenance. So, if you value your online presence and want to stay ahead of the competition, consider outsourcing your WordPress maintenance today.

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Tushy Founder Miki Agrawal Showcases Unwavering Commitment to Philanthropy, Hygiene, and Innovation.

Miki Agrawal is a Canadian entrepreneur who has garnered mass media attention thanks to her focus on hygiene, innovation, and philanthropy. Touching on taboo subjects such as underwear for women during their period as well as bathroom bidets, Miki Agrawal has garnered a reputation for tackling tough subjects while bringing a humorous and enjoyable light to them.

An entrepreneur and a disruptor, Miki Agrawal has enjoyed a meteoric ascent in a historically combative industry toward ambitious women. Let’s dive into Miki Agrawal’s story to understand how she took creative marketing and a commitment to philanthropy and turned it into a whole career.

The Early Days of Miki Agrawal

Miki Agrawal attended Cornell University in 2001, where she graduated with a Bachelor of Science in Business and Communication. Upon graduating, Agrawal would relocate to New York City, where she’d work in the financial field for Deutsche Bank. The events of 9/11 would cause her to rethink her career, setting the stage for something entirely different.

Agrawal would first break into the public consciousness thanks to her work with Tushy, a company that offers access to best-in-class bidets. Rising in popularity during the COVID-19 pandemic, Agrawal recalled her history with bidets in her Indian-Asian household, and she saw a white space for innovation within the industry.

Innovation would set the tone, and products like THINX, sustainable period-proof underwear, were soon to follow. As a result of just these two products, Agrawal has helped to optimize efficiency, improve cleanliness, and reduce negative environmental impacts.

Helping Others Through Her Work

Miki Agrawal has been dedicated to environmental causes as well as sustainability within her industry, but that is far from her only focus. Throughout her time in the public spotlight, Agrawal has worked steadfastly to give back to the individuals and communities her work touches upon.

With THINX, Miki Agrawal has focused on addressing a serious need for sustainable menstrual products. Agrawal and her company donate a piece of all sales to support access to basic hygiene needs for women around the world. Thinx also works directly with other non-profit organizations to improve sanitation conditions for individuals in underserved communities.

Most recently, Thinx and Agrawal partnered with the team at GiveLove to improve and promote sustainable waste management.

Journey of an Entrepreneur

Miki Agrawal is an entrepreneur committed to much more than just the bottom line. Relentlessly in pursuit of innovation and sustainability, Miki Agrawal has targeted improvements in the hygiene industry while simultaneously asking viewers to discuss and challenge societal norms.

Agrawal has continually demonstrated that businesses can push innovative products forward while striving to create positive differences in the world, transforming taboo subjects into areas where positive changes can be made.

Miki Agrawal has enjoyed a sprawling career as an entrepreneur, disruptor, and author. Agrawal broke into the entrepreneurial world with her farm-to-table pizza chain WILD before transitioning into her work at THINX and TUSHY.

For her efforts in innovation, Miki Agrawal appeared on Forbes’ Top 20 Millennials on a Mission, where she was recognized as a public speaker, author, entrepreneur, and advocate for female empowerment.

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How Kevin Modany Turned an Executive Consultant Role into the Career of a Lifetime.

Kevin Modany has made a career out of providing businesses with the kind of information that they need in order to make winning decisions in the marketplace of ideas. An executive consultant since 2016, Kevin Modany has plied his trade at the highest levels of executive leadership, providing key details and insights to executives who need to make decisions that impact many people in the industry.

Kevin Modany took time out of his day to share insights he had learned along the way, preparing future executive consultants for the work they will be doing in the field. Let’s look at what Kevin Modany believes an executive consultant should be able to accomplish.

Inside the Mind of an Executive Consultant

An executive consultants should have a well-rounded set of skills that they can deploy in order to help overcome hurdles and challenges as they are presented with them. Kevin Modany suggests that an executive consultant is someone who is a recognized expert in certain subject matters, providing key insights to CEOs and other senior executives along the way on the topics of operational efficiency, finances, and strategic planning.

Executive consultants are required to have excellent communication skills as they must quickly, succinctly, and clearly transmit the knowledge that they have to the appropriate audience. Executive consultants can take on short-term and long-term assignments, though temporary positions are more likely.

Trends in the Future to Pay Attention To

Executive consultancy isn’t protected from changes in the industry due to technology, just like any other field. As a result, Kevin Modany believes it is of the utmost importance to always be ready to learn and advance your knowledge when working in this field.

Kevin Modany outlined a few other driving trends that are worth paying attention to as an executive consultant, so let’s expound on them below.

  • Digital Platform Expansion – From the way we rent movies to how we order food, digital platforms have taken over day-to-day activities. Executive consultants must be prepared to meet the needs of these new digital operations, implementing digitally-based strategies that incorporate data and analytics.
  • Business Model Adoption – A highly competitive industry doesn’t leave much room for error. Kevin Modany works with business leaders as they seek to adapt new revenue streams through service offerings or new products.
  • Career Growth – Companies that focus on consultants while increasing productivity will find that they have an edge compared to competitors. The employment of consultants in the future is steadily looking to rise, showing the importance of the position.

Ultimately, career executive consultants are being increasingly looked to in order to help business adoption and better practices in today’s digitally-driven world.

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How Alejandro Pena of Keter is Tackling Corporate Responsibility and Recycling

The ethical role that corporations play has changed dramatically in the past ten to fifteen years. Corporate responsibility and social sustainability have become hot topics for every significant market player, no matter the industry that they exist within.

Alejandro Pena was brought on to lead the Keter Group as its CEO while guiding the company toward more sustainable endeavors. With a focus on expanding its global footprint while reducing negative outcomes for the environment, Keter has enjoyed monumental steps forward while under Pena’s leadership.

Let’s take a closer look at the ambitious recycling plans of Keter Group as told by CEO Alejandro Pena.

Recycling For a Better Future

Keter Group was established more than 50 years ago in Israel as a producer of recycled resin-based home goods, furniture, and outdoor decor. With low prices that are improved by the longevity and high quality of its prices, Keter has enjoyed sustained growth in a number of major markets, which has led it to have more than 20 manufacturing facilities around the world.

Keter uses recycled resin materials for all of its products while focusing on communal recycling and sustainability. Keter CEO Alejandro Pena said, “It is very important to understand that tall Keter products can and should be recycled.”

Pena went on to add that his company was becoming more proactive when it came to trying to collect discarded products. One aspect of its sustainability mission included a commitment to keeping materials from its manufacturing facilities out of landfills.

With more than 5,000 employees and 20 manufacturing facilities around the world, Keter has been an industry mover and shaker with regard to greener outcomes and initiatives.

Sustainable Production Facilities

To offset greenhouse gas emissions while reducing their overall impact on the environment, Alejandro Pena and Keter have focused on building manufacturing facilities in the regions where products will eventually be sold.

Pena said of this goal, “During the pandemic, we were able to leverage our global footprint and avoid long lead times that our competition had.”

Pena went on to add, “60% of our production is in the country and the region where the product will eventually be purchased.”

This means that lightweight products are designed in the United Kingdom for consumption there, while bigger products are built across the ocean in the United States. No matter where products are created, Pena and Keter make sure that they don’t find their way into local landfills.

For Keter, Pena has built the future of the company around three core concepts: material innovation, responsible business, and design innovation. Keter continues to invest in product development and sustainability while moving away from single-use consumer products.

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Unlocking the Benefits of ELSS: Your Ultimate Guide

Generally, people opt to carry out mutual fund investments with just one aim. The said aim is to acquire wealth over time. But some mutual fund schemes can be used for more than saving money and accumulating wealth for the future. Look at an ELSS mutual fund or equity-linked savings scheme as an example. These funds are helpful for both accumulating wealth and saving on taxes.

What is ELSS?

This variant of mutual fund invests in stocks or equities that come with a lock-in period of three years. These funds can save tax under Section 80C of the Indian Income Tax Act, 1961. Hence through this tax-saving mutual fund, you can claim deductions on taxable income of up to ₹1.5 lakhs annually. They offer the benefits such as tax-saving advantages and possible capital gains through equity investments.

This variant of mutual funds invests approximately 80% in equities. The rest 20% is allocated to debt instruments. Fund managers of ELSS invest in a wide range of stocks of companies that are listed. Before investing, the manager selects stocks of companies with a wide range of market capitalisation like small-, mid-, or large-cap funds. Apart from investing in companies of different capitalisation, the fund manager also invests in the stocks of companies of other relevant industry sectors. ELSS mutual fund allocations are carried out in specific proportions and depend on the fund’s objective.

Why invest in ELSSfunds?

Now that you know what ELSS is, let us look at the different reasons for you to consider an equity-linked savings scheme as an investment option:

  • Tax advantages:

ELSS funds come with the best tax benefits of all the tax-saving mutual fund investment options under Section 80C. With the help of these funds, you can claim a deduction of up to ₹1.5 lakhs annually. The tax-saving advantages of this type of mutual fund can help you reduce your tax liability and save more.

  • Professional management:

You don’t need to manage your mutual fund portfolio. Instead, the fund manager is responsible for taking care of your portfolio. A fund manager carefully selects the underlying assets for investments. You also don’t need to track your portfolio or rebalance it when required. An experienced fund manager with an excellent track record can help you acquire wealth over time. Simply put, ELSS funds offer more than just tax benefits.

  • Higher returns:

ELSS, as its name suggests, allocates funds to equities. But investing in equities comes with risks. However, because of their volatility, equities have the potential to generate high returns in the future. You could take care of volatility and accumulate wealth over time by opting for SIP and staying invested for the long term.

  • Lowest lock-in period for tax saving option:

An equity-linked savings scheme has a lock-in for three years. Three years is considered the shortest, unlike other tax saving options under section 80C like FD, NSC, EPF and VPF, and PPF.


ELSS is an investment option with dual benefits, saving taxes and accumulating long-term wealth. But before signing up for an ELSS, check factors such as past performance of the fund, expense ratio, and risk profile. Choose ELSS if you have a long-term goal and diversify your investments to make the most of this fund. Contact a qualified financial advisor to choose the best ELSS mutual fund that aligns with your risk tolerance and financial goals. Start early and invest wisely.

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Best Practices for Designing Digital Marketing Mailers in Tampa

Email is a powerful digital marketing tool in Tampa, allowing marketers to reach out directly to their target audience and convey their message instantly. Digital marketing mailers in Tampa is a cost-effective way of delivering content that can help firms raise brand awareness, generate leads and increase sales. However, the challenge for any business is ensuring your email stands out from the thousands of other emails that readers receive every day. With this article we will provide you with our best practices for designing digital mailers so you never have to worry about losing reader engagement!

Understand the target audience and their preferences

To effectively reach your audience, it is crucial to understand not only who they are, but what they prefer. This knowledge can guide you in tailoring your messaging and presentation to appeal directly to your target demographic. Whether you’re targeting young adults or retirees, urbanites or suburbanites, you need to know what resonates with them. Do they prefer an emotional appeal or a logical argument? Is humor a hit or a miss with this group? By understanding your audience, you can create content that speaks directly to their interests and values, and ultimately drive meaningful engagement.

Choose an eye-catching design that stands out from other mailers

In the world of direct mail marketing, it’s more important than ever to grab the recipient’s attention from the moment they open their mailbox. That’s why it’s crucial to choose an eye-catching design that stands out from other mailers. Your design should be bold, visually appealing, and instantly recognizable. You want your mailer to be the one that people can’t help but pick up and examine, even if they’re not quite sure what it is at first glance. So, whether you opt for striking colors, unusual shapes, or unconventional materials, make sure your mailer demands attention and leaves a lasting impression on the recipient.

Use good quality images with a high resolution for better visuals

In today’s image-driven world, it’s more important than ever to ensure that the visuals you use are of the highest quality possible. That means selecting images with a high resolution and crisp clarity. When you use good quality images, your visuals become more engaging, more impactful and easier on the eye. With the right photographs or graphics, you can motivate and inspire your readers, customers and followers. Whether you’re creating online content, marketing materials or social media posts, take the time to choose visuals that are up to scratch. Your audience will thank you for it.

Incorporate creative shapes and patterns to draw attention

Stand out from the crowd with creative shapes and patterns! Whether it’s a bold geometric design or a playful asymmetrical shape, incorporating unique elements into your work is a surefire way to catch the eye. By taking the time to add these attention-grabbing details, you can elevate your project to the next level and impress your audience with your creativity. So don’t be afraid to take risks and experiment with new shapes and patterns – your work will thank you for it!

Include actionable calls-to-action (CTA)

When it comes to writing content for your website or social media platforms, including actionable calls-to-action is crucial for encouraging readers to take the desired action. Whether it’s signing up for a newsletter, purchasing a product, or sharing your content with their friends, clear and concise CTAs can make all the difference in turning passive readers into active participants. By using strong verbs such as “discover,” “shop,” or “join,” and placing the CTA prominently throughout your content, you can motivate your audience to engage with your brand and ultimately help you meet your goals. So don’t be afraid to experiment with different CTAs and track their effectiveness to see which ones resonate most with your audience.

Focus on mobile optimization to reach a wider range of customers

With the rise of smartphones and other mobile devices, it’s no secret that people are increasingly glued to their screens. As a result, mobile optimization has become a crucial tool in the arsenal of any forward-thinking business. By ensuring that your website or app is optimized for mobile use, you can connect with a wider range of customers who are constantly on the go. This means better engagement, more conversions, and ultimately, higher profits. But what exactly does “mobile optimization” entail? From responsive design to mobile-only features, there are many ways to tailor your digital presence to the needs and habits of today’s mobile-first consumers.

At the end of the day, the success of your email marketing campaigns relies on a number of factors including content relevance and targeting. By understanding and optimizing for these different components, you can maximize your returns and produce more successful email campaigns. All it takes is knowing your target audience, creating engaging visuals, incorporating calls-to-action that motivate readers, and taking advantage of mobile optimization for greater reach. With careful attention to these elements, you can ensure that your email marketing efforts are both effective and profitable.

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Staying Financially Secure in Times of Fraud: Beating Credit Card Scams With Mark Hauser

Credit card scams have been part and parcel of the user experience since the first card was ever printed. With that being said, scammers and fraudsters have only gotten better at their jobs over the years. For that reason, Mark Hauser of Hauser Private Equity took it upon himself to share some keen insights about credit card fraud as well as how to overcome the situation when it presents itself.

What Is Credit Card Fraud

Credit card fraud is an umbrella term that refers to several different forms of illicit and non-consensual credit card use. A fraudster can acquire a lost or stolen card, purchase information off of the Dark Web, or even clone a copy of a credit card through the use of a card skimming machine. Purchases can be made before the victim ever notices that their card has gone missing, thus leading to adverse outcomes for their credit and financial security.

Common Types of Credit Card Fraud

  • Lost or Stolen Card
  • Cloned Credit or Debit Card
  • Purchased Card Information Online
  • New Account Registration Fraud

Identifying and Overcoming Credit Card Fraud

Mark Hauser has been working in his position at The Hauser Group since 1995, helping to build the company up throughout the years. Over that time, Hauser has come to understand several ways that individuals can identify and potentially overcome credit card fraud.

Let’s look at a few of Hauser’s best ideas for avoiding becoming a victim of fraud.

  • Diverse Password Portfolio – One of the biggest sins of credit card security is the over-reliance on a personal password to maintain our network of accounts. Use a diverse portfolio of passwords that are changed regularly to protect your account.
  • Avoid Public WiFi – The internet can be a scary and dangerous place for your credit card, so avoid going online and shopping when utilizing public WiFi. Unsecured wireless networks are a risk to you and your financial future.
  • Use Secured Websites – Make it a point to shop on platforms that are secured. You can find out if a platform is secured by looking for a padlock icon to the left of the HTTPS section of the address bar.
  • Don’t Save Online Details – Finally, Mark advocates getting into the habit of clearing out your card details when using the internet. A merchant’s platform may offer to remember your account information for your next login. Don’t let it!

If you run into an issue with your card, it is up to you to contact the bank that issued the card. Mark Hauser advocates quick and thorough responses, including the changing of all passwords, pins, and security details. Additionally, cardholders may reach out to the FTC before contacting Experian, Equifax, and TransUnion.

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Top Reasons To Invest In Pet Insurance

Pets are increasingly becoming seen as full-fledged family members in today’s society. We ensure that they are loved and cared for, fed well, exercised well, and given special treatment when ill. We also include them in family photos and take them on vacations. Even more, we refer to them as our “fur babies” and ourselves as “pet parents.” Everyone (human) in the family—including you, your parents, your kids, and even your grandparents—is likely covered by health insurance if you take a quick look around your home. But have you ever given pet insurance for dogs a thought?

Similar to regular health insurance, the goal of pet insurance is to pay for your pet’s veterinary bills in the event of mishaps or medical problems. Is insurance for pets in India really necessary if these are only likely, isolated incidents? Yes, it is the answer. It costs money to raise and take care of a pet. There are many costs to be incurred for things like food, clothing, accessories, grooming products, vaccinations, and prescriptions, to name a few. In addition, rising veterinarian expenses are a result of improvements in animal healthcare. So, if you haven’t previously covered your pet, here are 5 reasons to think about it:

  1. It guarantees your pet’s excellent healthcare

Depending on the pet cover you select, pet insurance offers you a greater range of treatment options for dental problems, parasite-borne illnesses, cataracts, fractures, pregnancy complications, etc. Pet insurance also comes in handy for older animals who could require more extensive medical care.

  1. You are prevented from withdrawing from your funds

Accidents can happen at any time, despite your best efforts to be safe around your animal friend. Dog health insurance assists with the cost of medical care in the event of an unanticipated accident, injury, or illness, sparing you the worry of arranging the finances or depleting your savings.

  1. It assists with costly therapies

Pets can experience serious diseases, just like humans, and therapies for these severe conditions can be quite expensive. With pet insurance, you can provide your dog with the greatest care while saving money on pricey hospital stays and medical procedures.

  1. It provides flexibility based on your budget

Depending on your budget and your pet’s demands, you can choose from a variety of insurance. Some pet insurance for dogs policies also allows you to pick the frequency of premium payments, whether it be monthly, quarterly, semi-annually, or annually.

  1. It also provides additional protection

Some pet insurance policies also provide coverage for theft or loss of the pet, international travel, and third-party liabilities in case your pet injures someone else or damages their property, in addition to accidents and illnesses.

It is best to purchase insurance for pets in India when your dog is still a young pup if you are interested in doing so. But it’s also possible to do it later in life. Make sure to compare policies before deciding which is best for your dog, depending on your lifestyle and needs.

Insurance is the subject matter of solicitation. For more details on benefits, exclusions, limitations, terms, and conditions, please read the sales brochure/policy wording carefully before concluding a sale.

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What Are The Types Of Car Insurance In India?

You use a car to commute to work, go on trips with your family, do chores, and visit with friends. You keep your automobile in good condition, obey the law, and drive courteously if you’re a responsible car owner. You, therefore, want to be able to drive your car without thinking about anything. No matter how well you plan, your automobile may still run into unplanned road hazards like big or small accidents, breakdowns, tyre bursts, natural or man-made disasters, etc.

All forms of car insurance online, whether purchased online or in person, provide coverage for monetary losses brought on by tragic incidents affecting your vehicle, subject to your policy’s particular terms and conditions.

Let’s first discuss the five forms of auto insurance available in India:

  1. Third-Party Liability Only Cover

Take a look at the advantages listed below that come with this kind of auto insurance:

  • The price to fix or replace a car that a third party damaged
  • The price of hospitalisation and outside medical assistance
  • liabilities brought on by a third party’s passing
  • The Motor Vehicles Act mandates third party car insurance coverage before allowing you to drive on public roads. The sum assured must be adequate for the road conditions and sufficiently large to cover your out-of-pocket costs.
  1. Own Damage (OD) or Collision Damage (CD) Cover

The price of fixing your damaged car is covered when you pick collision damage auto insurance. The age of the vehicle and the insured declared value are factors that are taken into account when determining the collision coverage premium. The IDV is based on the market value of the vehicle. *

The IDV less accumulated depreciation establishes the maximum amount payable under the policy in the event that a claim for collision coverage insurance is lodged. You need to get collision insurance if you financed your car. *

  1. Personal Accident Insurance

When you want to protect yourself, that is, the owner-driver of the car, you choose personal accident auto insurance coverage, which pays for your medical expenses after an accident. You can add supplementary coverage to the legally needed liability car insurance online to reduce particular risks. The costs resulting from the accident will be covered by personal injury protection. Medical bills for the driver and other passengers will be covered by personal injury protection. *

  1. Vehicle insurance with zero depreciation

This kind of protection is often provided as an add-on to an automobile insurance policy in India. Imagine that you need to fix the parts since your car was damaged. The insurance will factor in the parts’ depreciated value when settling claims. You will be given the full amount of your claim with a Zero Depreciation Vehicle Insurance Policy because cost depreciation will not be taken into consideration. *

  1. Complete Auto Insurance

It covers third-party liability, harm to one’s own vehicle, personal accident coverage, and all non-collision damage like storm, flood, fire, and theft, this type of motor insurance offers the most protection. *

* Standard T&C Apply

Insurance is the subject matter of solicitation. For more details on benefits, exclusions, limitations, terms, and conditions, please read the sales brochure/policy wording carefully before concluding a sale.

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Institutional trading at ADSS – an updated review (2023)

Institutional trading refers to the buying and selling of financial securities on behalf of institutional investors, such as mutual funds, asset managers, hedge funds, and retail banks. Differing from retail trading, institutional traders often handle much larger trade volumes and require faster and more precise trading tools, research, and resources. Institutional traders also trade on behalf of their clients or institution they represent. As such, finding a broker that can meet their needs carries higher stakes than regular retail trading.

In this ADSS review, we will examine the investment company’s capacity in fulfilling the needs of its institutional traders. If you are a financial professional looking to create an account to start trading, read on to learn more about the background of ADSS, as well as its functions, features, and benefits when it comes to institutional trading. Remember that trading comes with risk, regardless of your experience and skill level. You should therefore not only select a broker that fits your needs, but also ensure you make informed decisions at every step of the way to minimise the potential for losses.

What is ADSS?

ADSS is a global financial services company that operates as a broker. It provides a range of services for trading various financial clients, including indices, forex, commodities, cryptocurrencies, and equities. ADSS offers access to global markets, while headquartered in the UAE. It is regulated and authorised by the Securities and Commodities Authority (SCA) in the UAE, and it is also regulated by the FCA in the United Kingdom where it has offices.

As a broker, ADSS provides their own bespoke platform as well as a strong partnership with MT4, a multi-asset trading platform their clients can also access. They also provide live market data as well as educational tools and resources to cater to the diverse need of their traders and investors. The company has a focus on providing a fair and transparent trading environment, and all trades are executed without charging commissions. It also has a solid multilingual support team that is available 24/5.

Institutional trading at ADSS

Providing sophisticated OTC trading products for clients, alongside competitive spreads and deep liquidity, ADSS is a solid option for institutional traders. The broker offers bank, non-bank, and regional liquidity pools to enable fast execution and a sophisticated trading experience to brokers, banks, hedge funds, and asset managers.

Features of institutional trading at ADSS

When it comes to institutional trading at ADSS, here are some of the features the broker offers:

  • Wide range of instruments

The first feature ADSS offers is a wide range of instruments, including over 65 currency pairs available for spot FX trading, precious metals trading, and CFDs on over 1,000 single stocks from global exchanges. When trading, ADSS provides deep levels of liquidity across many of these instruments to allow for fast and precise trade execution.

  • ADSS trading desk

The broker offers a trading desk for its institutional traders that is a far more sophisticated version of the support team they offer for retail traders, with expert and specialised knowledge. This trading desk operates 24/5 and is multilingual, and institutional traders can seek help through voice execution. The trading desk also provides information on market research and analysis to keep traders up to date.

  • Hosting and colocation

ADSS partners with leading providers over the world so that clients can access low latency infrastructure hubs. This allows their institutional traders to execute complex strategies quickly, decreasing the potential for slippage, errors, and failures. ADSS works with LD4 in London and NY4 in New York, and traders can access a low latency FIX API for pricing and trading when they become a client.

  • Global liquidity network

Finally, ADSS has over 30 sources of liquidity available through their platform so that their clients can best optimise their trades. With such a strong network, clients can trade with low latency and high flexibility. Some of their connectivity includes PrimeXM, Gold-I, Fastmatch, Lucera, TraderTools, and First Derivatives.

Prime brokerage services

In terms of managing your business and helping it grow, ADSS provides the tools that are needed to create a strong brand while managing client portfolios efficiently. The broker offers institutional traders prime brokerage services, including state-of-the-art technology and through their strong network of global partnerships. Three of their main benefits as stated by the company itself include:

  • Bespoke liquidity solutions

The feature: Institutional traders have access to a deep, multi-layer liquidity pool. Traders can also access margin or give-up accounts, and they can tap into an extensive network of market-leading Tier 1 and Tier 2 bank and non-bank market makers.

Our opinion: For traders who need fast execution and real time price updates, this is vital. With ADSS’ strong global network, access to a deep liquidity pool is easy for institutional traders.

  • White label opportunities

The feature: ADSS also offers white label opportunities so that brokers, firms, and hedge funds can repackage their services under their own brand name. This provides businesses with the tools they need to monitor client trading, while ADSS itself delivers extensive back-office support.

Our opinion: Any broker that offers white label opportunities is automatically a superior one if you are looking to build your business, whether it is a hedge fund, financial firm, or investment brokerage. With ADSS being an established and experienced broker, its back-office support is a huge benefit and can be a great help to those just setting up their institution. It is also a relatively easy way to create a strong brand from the very beginning, if you are just starting out in the business.

  • Sophisticated margin solutions

The feature: ADSS offers an advanced and intuitive platform to help traders manage risk and make efficient use of their capital with leveraged trading. The company also provides a Net Open Position (NOP) line for trading on a case-by-case basis.

Our opinion: This level of sophistication is a great feature from ADSS. An NOP line can help traders calculate and manage the overall exposure or risk that it faces when investing in financial instruments. This not only can help them decrease the potential to incur losses, but also keep institutions compliant with regulations surrounding the maximum amount of risk one can take. This ensures that institutions are well-monitored, which can also lead to an optimisation of capital allocation.


ADSS provides a wide range of instruments and sophisticated tools for institutional traders who are looking to trade in a more advanced manner. There is a strong focus on providing market-moving information, and there is also a good set of tools implemented to manage risks, maximise returns, and optimise portfolio performance. Overall, this leading MENA broker does live up to its name, and there is a strong case for working with them.

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